We partnered with Finery Fragrances to create a truly unforgettable immersive fragrance experience at Lume Studios. The Finery Verse Pop-Up took guests on a sensory journey through multiple rooms, each offering its own unique fragrance-inspired environment. The event utilized the diverse spaces at Lume Studios, including the dynamic basement studio—a striking setting that amplified the immersive atmosphere with its 21 video screens and cutting-edge projection technology.
Attendees explored a series of interactive installations designed to enhance the fragrance experience, allowing guests to capture beautiful photos in vibrant, scent-themed rooms. From whimsical designs to elegant installations, each space was crafted to evoke the essence of Finery’s luxurious and accessible perfumes.
Guests had the chance to snap photos at one-of-a-kind photo opportunities within these immersive spaces, and left with exclusive gift bags featuring samples of Finery’s signature fragrances to continue their olfactory journey. This pop-up was not only an event but an experience that merged scent, creativity, and immersive art into one seamless adventure.
